Why Customer Retention Should Be Your Primary Focus

Why Customer Retention Should Be Your Primary Focus What’s more important for a business success – acquiring new customers or retaining existing ones? It’s a classic sales and marketing question and the one that doesn’t have a straight and simple answer. Though customer acquisition is the lifeblood of any company,...
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How To Create And Maintain Brand Loyalty

How To Create And Maintain Brand Loyalty You’ve put in the time and money to attract valuable, qualified, bottom of the funnel leads to your website. If your site is optimized properly, you’ve captured them with Hello Bar. What’s next? Just because someone raises their hand once – whether it’s to download a...
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