[Interview] Convert More Visitors into Customers

[Interview] Convert More Visitors into Customers Our own fearless leader Ryan Bettencourt says Hello… and gives some great advice about using Hello Bar to increase the overall conversion of your website. These days everyone does pop-ups and you have plenty of providers to choose from. What has always set Hello...
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Why Customer Retention Should Be Your Primary Focus

Why Customer Retention Should Be Your Primary Focus What’s more important for a business success – acquiring new customers or retaining existing ones? It’s a classic sales and marketing question and the one that doesn’t have a straight and simple answer. Though customer acquisition is the lifeblood of any company,...
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Email List Cleaning: Clean Your List Without Losing Conversions

Email List Cleaning: Clean Your List Without Losing Conversions Is it just me, or does your email list look a little bit dirty? Email list cleaning scares a lot of marketers because it involves — gasp! — potentially removing email addresses from that list, but I’m going to talk you through this. You’ll be alright. How to Build an...
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