Email marketing is one of the most powerful means of relating with customers and boosting sales and creating trust in any given business. In fact, email marketing has an average ROI of $36 for every $1 spent, making it one…
Quick Poll: Have you ever gotten an email that caused you to say, “This wasn’t for me?” 🔲 A business student receiving an email from a science school offering career prospects.🔲 A human resource professional being pitched by an accounting…
If you’re looking to grow your email list fast, free reports and white papers are among the traditional go-to lead magnets you could turn to. But even these time-tested lead magnets are sometimes hit or miss. And with website conversion…
Having a comprehensive GDPR compliance checklist is more important for businesses than ever before. It is the secret to ensuring your company handles user data responsibly and legally. Still not convinced? By July 2024, over two thousand fines summing up…
Email collection is a bit like dating. You might like someone, but you need their phone number, email address, or other contact information to create a relationship. Email marketing is no different from personal relationships; you’re not an email marketer…
Learning from great email marketing campaign examples will make you a better marketer, regardless of your industry. You’ll also know what you don’t want to do. Maybe it’s not suitable for your brand, or you can improve upon what others…