Ah, the lead magnet. It’s a cornerstone of modern marketing, yet so many businesses fail to create successful lead magnets. Many people ask me how to create a lead magnet that really works. If you don’t know how to create a lead magnet that works, your revenue will... Read more...
SEO is far from dead. In fact, SEO lead generation can become one of the most impactful elements of your marketing campaign. In fact, it’s one of the first steps on your lead nurturing journey. Don’t ignore it. People still use Google every day to search for things... Read more...
Lead capture is one of the most important ways to market your business, but to do it effectively, you need a slam-dunk lead capture form. A lead capture form allows your prospects to provide you with their contact details and other information. There’s a lot of... Read more...
When it comes to ecommerce marketing, you have a lot of competition. Amazon, anyone? But your competitor probably isn’t Amazon. Your competitors are the dozens or hundreds or even thousands of other niche ecommerce stores that sell products similar to your own. So how... Read more...
The drip of a faucet might not sound very exciting, but an email drip campaign can generate conversions, build relationships with your subscribers, and better position you to sell more products. That’s always a good thing, right? However, email drip campaigns only... Read more...
When you improve your email copywriting skills, you gain access to a whole new tool set. Sure, email marketing can work even if you’re a lousy copywriter, but I wouldn’t want to take that chance. You can either hire a copywriter to handle your email campaigns or you... Read more...
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Ah, the lead magnet. It’s a cornerstone of modern marketing, yet so many businesses fail to create successful lead magnets. Many people ask me how to create a lead magnet that really works. If you don’t know how to create a lead magnet that works, your revenue will... 
SEO is far from dead. In fact, SEO lead generation can become one of the most impactful elements of your marketing campaign. In fact, it’s one of the first steps on your lead nurturing journey. Don’t ignore it. People still use Google every day to search for things... 
Lead capture is one of the most important ways to market your business, but to do it effectively, you need a slam-dunk lead capture form. A lead capture form allows your prospects to provide you with their contact details and other information. There’s a lot of... 
When it comes to ecommerce marketing, you have a lot of competition. Amazon, anyone? But your competitor probably isn’t Amazon. Your competitors are the dozens or hundreds or even thousands of other niche ecommerce stores that sell products similar to your own. So how... 
The drip of a faucet might not sound very exciting, but an email drip campaign can generate conversions, build relationships with your subscribers, and better position you to sell more products. That’s always a good thing, right? However, email drip campaigns only... 
When you improve your email copywriting skills, you gain access to a whole new tool set. Sure, email marketing can work even if you’re a lousy copywriter, but I wouldn’t want to take that chance. You can either hire a copywriter to handle your email campaigns or you...