If you want to build an email list from scratch, you have a tough job ahead. It’s not impossible, though — business owners and marketers do it every day. You just need a solid blueprint to follow, and that’s what we’re…
You might have heard that exit-intent popups don’t work well. Many marketers criticize them as having poor performance and an annoying user experience. But should you avoid using exit popups on your website? No, you just need to optimize them for…
Ah, the lead magnet. It’s a cornerstone of modern marketing, yet so many businesses fail to create successful lead magnets. People often ask how to create a lead magnet that works. If you don’t know how to create a lead magnet…
Catchy email subject lines are an important element for email lead generation. Email collection is undoubtedly the most important part of email lead generation. Without emails, you have no ability to reach out to your leads. But catchy email subject lines are a…
Email marketing is a form of digital and direct marketing that aims to attract, engage, or promote products and services to leads and existing customers. Email marketing serves as a vital strategy for lead nurturing. Through email marketing, businesses can build…
Lead nurturing is one of the only ways to expand your sales funnel and keep buyers moving through it. These days, consumers need a little hand-holding before they’ll part with their cash. But what is lead nurturing? And what does it look…