Our own fearless leader Ryan Bettencourt says Hello… and gives some great advice about using Hello Bar to increase the overall conversion of your website. These days everyone does pop-ups and you have plenty of providers to choose from. What has always set Hello... Read more...
Hello Bar is made to help you optimize your site and engage your users, so that you can continue selling to users and driving them to the content that you want them to see. So, what exactly is Hello Bar? How can you use it to help optimize your site? And how can you... Read more...
You ran an email lead generation campaign and managed to get some quality leads – mission accomplished! Before you pat yourself on the back and consider the job done, you must know that there is a lot more work to do. Yes, now starts the herculean task of... Read more...
That’s great. People are showing interest in what you have to offer, be it a content download or a newsletter sign up. But are they ready to buy? Probably not. These people are sometimes known as marketing qualified leads (MQLs) – they’re different from the rest... Read more...
In the digital era, videos are one of the most popular and effective tools for spreading brand awareness — and that’s not just an opinion, according to the most recent data from 2019: Video marketing increases revenue 49% faster than non-video campaigns. Brands that... Read more...